Member Companies

OPA Europe member companies include first-rate online publishers, constituting a high-quality forum of premium brands.
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Best Practices

Three times a year, OPA Europe organizes Best Practices meetings throughout Europe, to debate practices and experiences on a specific topic.
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OPA Europe reports are based on the interactive exchange of insights and solutions, actionable data, case studies, and outcomes.
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Three is a crowd when it comes to digital customer data. A recent study shows 78% percent of publishers do not know if third parties are accessing their data. This needs to change.

Digital publishers are compromised by third parties (Google, Facebook, advertising vendors, social media widget providers, and others) that take, use, and monetise the customer data publishers generate.

And it’s precisely that access to customer data that causes its value to diminish and threatens publisher profitability.

Read more: http://www.inma.org/blogs/big-data-for-news-publishers/post.cfm/are-you-inadvertently-giving-away-your-customer-data-and-your-profits

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