This report focuses on Platforms and Distribution Strategies, and covers the distribution strategies of premium news brands, particularly in relation to global platforms. It examines a series of crucial issues such as content and operational framework while focusing also on data, metrics, monetization and human resources as well as processes. The report's principal sources include primarily input from OPA Europe members (either in the form of presentations or points raised in internal discussions), as well as material collected from selected external sources such as trade Press and specialist newsletters/blogs.
The 26 page report includes an appendix of slides from the company presentations shared at the June 2022 OPA Europe best practice meeting in Oslo.
Prepared by Constantine Kamaras, Head of Research and Insights, OPA Europe.
Full Report (Members Only)