This report focuses on Subscription Strategies, covering the evolution of product, shifts in pricing, innovations in marketing, and issues of resources.
The report's main sources include presentations and discussions from the OPA Europe Best Practices meeting of March 2025 at the offices of El Pais in Madrid, as well as material collected from selected external sources such as trade Press and specialist newsletters/blogs.
The 30-page report includes an appendix of slides from the company presentations shared at the meeting.
Prepared by Constantine Kamaras, Head of Research and Insights, OPA Europe.
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