OPA Europe's March 2016 best practice meeting will take place in Torino, with a focus on the growing trend of content distribution, as well as publishers' social media operations.

It will examine the strategy underlying premium content made available at various platforms (Facebook Instant Articles, Apple News, Snapchat Discover etc), and discuss in depth policy components such as editorial operations, human resources, marketing and monetization.  Moreover, members will exchange views, ideas and practices in the increasingly critical domain of social media publishing as a means of maximizing traffic, nurturing user engagement and fostering community development.

Attending companies include Le Monde, Corriere della Sera, The New York Times, La Repubblica, El Mundo, El Pais, Spiegel Online, Iogenia, Il Sole 24 Ore, La Vanguardia and Le Temps.