On October 15-16, the members of OPA Europe met virtually to discuss Subscription Strategies for Digital Publishers. Presentations focused on the strategies and tactics premium publishers have implemented during the Covid-19 pandemic crisis. Issues examined include company re-organization, content and services development, managing advertising sales, as well as innovations in marketing, in order to acquire or retain readers.
Attending companies included: Aller Media, El Pais, Le Monde, Ringier Axel Springer, The Telegraph, Le Figaro, Der Spiegel, Henneo, Gruppo 24 Ore, Tamedia, La Repubblica, Cofina Media, Vocento, Unidad Editorial, Le Parisien.