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OPA Europe's first ever virtual Best Practices meeting will take place on June 18-19. The central theme of the meeting is "Digital Publishing: Covid-19 and Beyond", and will examine the impact of the pandemic crisis on our industry, by examining both its consequences (across editorial, subscription sales, ad monetization and marketing) and the path to recovery.
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On February 27-28, the members of OPA Europe met at Prisa - El País in Madrid to discuss Apps Publishing Strategies. Presentations examined crucial issues such as strategic approach and rationale, content and services offered while focusing also on marketing/distribution, performance metrics and monetization, as well as technology and human resources.
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OPA Europe's upcoming Best Practices meeting will take place on February 27-28 in Madrid, Spain. The central theme of the meeting is "Apps Publishing", and will examine publisher strategies in the app ecosystem (mobile, tablet, smartTV, etc.), particularly around the topics of design & development, content approaches, performance metrics, pricing & distribution practices, as well as advertising monetization.
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On October 17-18, the members of OPA Europe met at GEDI - La Repubblica in Rome to discuss Platforms and Distribution Strategies. Presentations examined the topics of operational frameworks, data management strategies, monetization policies and resources deployed.
Read more: Rome Meeting Recap - Platforms and Distribution Strategies
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OPA Europe's upcoming Best Practices meeting will take place on October 17-18 in Rome, Italy. The central theme of the meeting is "Platforms and Distribution Strategies" and will examine a range of issues regarding relationships with Global players such as content promotion and dissemination, marketing and data, as well as monetization both in ad sales and in subscription.
Read more: OPA Europe to Discuss Platforms and Distribution Strategies
